Social Media Marketing Is a Must
Social media is a critical marketing channel and strategy to help establish connections
Having a social media presence – often via social media marketing – is critical for online success and is a vital component in telling your brand’s unique story. Quite often social media is the first time an individual will come in contact with your brand, and you can’t afford not to make a good impression!
So, whether you are new to the whole social media world, need a little help setting up and integrating your online social platforms, or are interested in developing a social media strategy, we can help through social media marketing.
Make impressions, don’t buy them
Social media is integral to building a brand in the digital-first world we live in. You know that but maybe you’re not quite seeing the results you were expecting?
We use our up-to-date knowledge of the ever-changing platforms, our expertise in storytelling and our understanding of human behaviour to get your brand in front of the people who will love it straight away.
Whatever your goals for your social media channels, our specialists can help you achieve them through strategic campaigns and intelligent post strategies.
Why does your business need social media?
A brand’s social media pages are the second highest consulted source when people research a new brand (just behind a website). It is also the most important source of information for 44% of people.
Social media for business is more than sharing yesterday’s team lunch on Instagram. It’s a powerful way of building a recognisable brand, engaging with your community on a personal level and driving new business through paid advertising.
The average daily time spent on social media is 116 minutes a day and 21% of consumers are more likely to buy from brands that they can reach on social media. It’s where your customers are, so it’s where you should be too.
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The Impact of Social Media
Social Media lets you meet with your customers (and potential customers) anytime, anywhere, all from the comfort of their screens. You can use your Social Media to show your personality, your products, your specials, and to become more Human to your clients. But Social Media isn’t easy, and it requires research, time, and effort – which is why Social Media Marketing is a must.
- 63% of users are more likely to use a business with info on a social media site.
- 91% of local searches say they use Facebook to find local businesses online.
- 71% of social media users are more likely to buy from a brand they follow online.