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Graphic Design - Marketing - Web Development

Logo Design & Branding

WE BRING IDEAS TO LIFE!
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Logo Design

Your customers may not make their purchase decisions based on your logo design, but your logo definitely influences whether or not you’re even a contender for earning their business.

We employ both strategy and design to create a mark that will match the level of quality and care you provide your customers or clients.

Our logo designers will develop a custom, unique logo that creates brand awareness, while providing your firm with a professional appearance worthy of gaining the trust of potential customers.

Modernized Traditions

Our designers work with you to modernize your logo, while still maintaining the traditional components that you and your customers value. Our logo design ideas will be a perfect balance between your old logo and new logo.

Rebrand Through Redesign

If you are redesigning your logo, you are inherently rebranding your business. An updated logo can say a lot about your company that your old logo wasn’t able to. Your logo is the core identity to your brand and we will collaborate with you in order to maintain your company’s essence, while improving your overall look

Updating Your Brand Logo

Every industry experiences changes in trend and style. This can be seen most clearly through a company’s logo and how it evolves throughout its history.

Eventually, all brands need to consider updating and redesigning their logo. Our designers can give your brand a refreshed look and feel.

Improving Brand Growth

If you are not seeing the conversion rates you think your business deserves, changing something as simple as your logo can be exactly what your company needs. We will work to create an attractive logo that improves brand recognition with existing customers and captures initial interest from potential customers.

"We’re obsessive about great design, strong typography and beautiful imagery to deliver clear brand communication."
CALYPSO– CREATIVE DIGITAL AGENCY

Building a Business with Brand Strategy

We redefine what it means to be a business with our customized, cutting edge strategies that tell your brand story and strengthen your online visibility.

Researching Competitors and Industry Analysis

Your brand identity is bigger than any individual marketing effort produced by your company. It is the foundation of your business, and it needs to be solid while building your brand’s presence online.

A concrete brand identity is essential to formulating a strong strategy for your business. That strategy needs to take into account the structure of your own organization, as well as those of your competitors.

We will analyze where you stand in the market, and help to create a plan that will get you where you want to be.

This includes a full analysis of the strengths, weaknesses, opportunities, and threats within your industry. Analyzing leaders in your field can shed light on innovative branding tactics, and allows you to create a unique approach to your business.

With this analysis, we can take your brand identity, and help you develop a strategy for its future.

Reengaging Your Audience with a Brand Refresh

Revisiting a stale brand identity and weak online presence can make a significant impact on growing your digital footprint.

We take the time to look at the history of your company, and recognize the steps that were taken in order to grow the business to what it is today.

Our strategies will help reinvigorate your brand identity in a way that will be noticed by your audience. This will generate a fresh and prominent voice for your company, resulting in greater brand awareness along the way.

A new plan for your brand can be exactly what is needed to grab the attention of your existing audience, and draw in potential customers to your products and services.

Understanding Brand Identity

Understanding Brand Identity

What kind of personality do you want your business to exhibit? Your brand identity is how you see yourself, and how you want to be seen by your audience.

It includes creative details that come together to paint a full picture of your business, and make you stand out within your industry. From visuals and messaging, to products and marketing, it is a 360 view of who your brand is.

These aspects come together as a representation of your business, in order to help teach others about who you are.

An effective brand identity will communicate the personality of your business, as well as the value of your product or service, in the hopes of creating association and loyalty from prospective customers.

Brand Development

These are the physical steps you take in order to implement your business into the market. The development of your brand encompasses all of the marketing efforts you make, and how you actually apply your brand identity.

This is the continual process of your brand moving from just a concept and an idea, into an actual entity that is being applied to the market and the media.

From your website, to strategic marketing efforts, we can help develop a tactical campaign that works for your business, and grows your brand online.

Brand Image

All of the work and collective efforts that have gone into the creation of your brand, and application of it throughout the market comes down to this. Your brand image is how your current and prospective customers see you.

A successful brand image is based on how close it is in relation to your identity, and the way you intended your brand to be viewed. Your image is an indication of how well you executed your strategy, and how well it matches your intended brand identity.

LET’S BRING YOUR VISION TO LIFE

We welcome you to contact us for more information
about any of our products or services.